The Honeycomb

A collection of our industry focused views and observations all gathered in one spot.

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Everyone needs a creative outlet – a place to hold all your ideas and express your thoughts and views. This little buzzy blog is our collection of words and stories that we hope inspire and inform. A journal style approach to industry topics delivered with a fun and lively feel.

Guest Post with Kyla Herbes, Part II

Guest Post with Kyla Herbes, Part II

Kyla Herbes, author and creator of House of Hipsters, is back this week giving us all the info on blogging and social media trends. Kyla's blog is full of cool content, and her social media accounts are musts to follow!1. What makes you excited about social media...

3 Tip for Style Pics

3 Tip for Style Pics

1. Scale When styling shoots where a small item is the focus you really have to think about the size of other elements included in the frame. A great example is if you're trying to feature a pair of earrings then don't plan on shooting the earrings with a pair of...

Guest Post with Kyla Herbes, Part I

Guest Post with Kyla Herbes, Part I

Kyla Herbes, author and creator of House of Hipsters, is giving us the buzz on how she develops content, uses Pinterest and her best social media advice and tips. Kyla had so much goodness to share that we are breaking this down her insight into two-parts - be on the...

Defining A Look

Defining A Look

I admire nothing more than a brand that can define their look and then curate it to perfection. Fashion is one of the easiest ways to see brands separate themselves from their peers this way. When we think of Calvin Klein we think of minimalism, and Ralph Lauren will...

Activate Branding

Activate Branding

Recently, Gary Vee gave a powerful talk (like he always does) about the significance of brand awareness and techonolgy's increasing shift towards voice activation. As the world becomes more reliant on our robotic friends, Siri and Alexa, brands need to make sure their...

Insta Insight

Insta Insight

Back here we talked about how to define your look. Now, we're taking the concept and applying it to something more concrete. Not to diminish the real strategy involved with creating strong brand identities, this is a more simplified approach and also just a fun place...

5 Tools I Use Everyday

5 Tools I Use Everyday

1. Trello The ultimate planning tool that is equally impressive for managing business teams and your own personal to-dos. It's basically a virtual bulletin board - you create and pin cards to your board. The cards are organized in columns and each column has a title....

The Age of the Influencer

The Age of the Influencer

By now we're all familiar with the term "influencer." Influencer marketing has actually been around for many years and most market historians will trace it back to the 1920s. Though times have definitely changed - that 1920s influencer marketing obviously didn't...

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